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Dynamic PR and marketing exclusively for the food and hospitality industries

Considerate Hoteliers Association - Green Awards


The brief
The Considerate Hoteliers Association established a national and sector specific awards scheme to encourage hoteliers to adopt environmentally sustainable practices across their whole business. Rawlingson Lane was approached by Considerate Hoteliers to develop, publicise and work alongside hoteliers to drive coverage of the Awards and of the participating 'green' hotels



The Rawlingson Lane Action

  • Rawlingson Lane built a partnership with leading industry magazine "Caterer & Hotelkeeper" which saw the publication become the Award's key media sponsor
  • Rawlingson Lane interviewed the Award winners in order to create case studies, which were used by key foodservice publications within relevant features thanks to the Agency's strong working relationships with the trade media


The result
  • Significant editorial coverage of the Awards was gained within the key trade press
  • A dedicated seminar within the Design Showcase at Hotelympia was secured thanks to positive support from "GS" Magazine, which saw the Award winners demonstrate and inspire the Show audience to adopt sustainable practices in their own businesses



What our clients / journalists say

  • "The Rawlingson Lane team are great to work with and are passionate about the clients and brands which they work with. They are quick..."

    Managing Director, Gilberts Food Equipment

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  • "We have enjoyed working with Rawlingson Lane Publicity. We have found their approach to PR is innovative and imaginative..."

    Marketing Manager, Debretts

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  • "Rawlingson Lane are great to work with, they understand our business and have a friendly, 'can do' attitude to PR and have..."

    Marketing Director, Wadworth Brewery

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  • "After a long spell of little or no PR, we looked to Rawlingson Lane to help promote Rombouts Coffee within foodservice. We..."

    Communications & Training Manager, Rombouts Coffee

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  • "With their broad knowledge of the foodservice industry and a wide network of key contacts, Rawlingson Lane are an important..."

    Brand Development Manager, Tetley tea

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  • "I have worked with Rawlingson Lane over several years whilst working for two different companies and they repeatedly produce..."

    Managing Director, Manitowoc Foodservice

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  • "I've worked with Rawlingson Lane both as a B2B editor and a freelance journalist, and their staff are always helpful, respo..."

    John Porter, Freelance Journalist

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  • "During the 15 years I have been specialising in writing about the foodservice industry, Rawlingson Lane has helped enormous..."

    Kathy Bowry, Freelance Journalist

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  • "An extremely useful thing about Rawlingson Lane is that they are willing to listen, and think about what they write - too m..."

    Ian Boughton, Editor, Coffee House Magazine

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  • "There are few agencies that are able to advise their clients on environmental communications rather than merely take instruc..."

    Charles Miers, Managing Director, Foodservice Footprint

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  • "Rawlingson Lane Publicity identify opportunities which allow us to support and strengthen our environmental communications..."

    UK Foodservice Marketing Manager, Huhtamaki UK Ltd

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Company registered in England
Company registration number 2161921
Registered office: Block 4 , Fordbrook Business Centre,
Marlborough Road, Pewsey, Wiltshire SN9 5NU

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